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What is a Spoke Page?

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A pillar page is a comprehensive, high-level overview of a broad topic that serves as the main hub for a topic cluster in your content marketing strategy. Think of it as the foundation of a house - it supports and connects all the related content pieces (spoke pages) that cover specific subtopics in detail.

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Name Vorname
15. September 2025 | 3 Min. Lesedauer

Anchor: key_characteristics

Key Characteristics

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s,

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s,

Question number

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s,

Question number

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s,

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John Doe
Sales manager
Anchor: benefits

Benefits of Spoke Pages

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Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

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Anchor: structure

Structure of a Spoke Page

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Anchor: best_practices

Best Practices

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Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

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Anchor: implementation_guide

Implementation Guide

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Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

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topic-cluster-model 1

Headline

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Write an effective CTA text

Source

Duis autem vel eum iriure dolor in hendrerit in vulputate
Lorem ipsum dolor sit amet
Et vero eos et accusam et justo duo dolores et ea rebum
ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidun
Frame 4

Name Vorname
15. September 2025 | 3 Min. Lesedauer

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